What is Measured in Millions?

A system for growing relationships worth millions.

We’ve spent decades building million-dollar relationships for businesses like yours. The Measured in MillionsSM methodology and our implementation partners bring together the leadership, systems, tools, and team you need to focus your business and experience trajectory-changing growth.

What is Measured in Millions?

A system for growing relationships worth millions.

We’ve spent decades building million-dollar relationships for businesses like yours. The Measured in Millions methodology and our implementation partners bring together the leadership, systems, tools, and team you need to focus your business and experience trajectory-changing growth.

High-Value Relationships

Long-term growth through high-lifetime value relationships.

Millions of businesses worldwide are built on the foundation of long, multi-year relationships worth millions of dollars. Many of these relationships were started decades ago by you, your grandpa, your dad, or former employees. The original buyers probably retired years ago.

You’re probably pretty good at keeping your highest-value customers, but you might need help proactively growing them. And let’s be honest, most companies suck at starting and nurturing new relationships worth millions of dollars years from now.

The Measured in Millions Methodology is a proven system for growing your existing high-lifetime value relationships and starting new ones. Our implementation partners, like the Vx Group, provide the team you need to execute your vision grow your business.

Designed for You

Who is Measured in Millions built for?

The Measured in Millions Methodology is designed for owners and leaders who recognize that high lifetime value customer relationships are the lifeblood of their business. If these four statements to the right or below describe you, Measured in Millions is perfect for your business.

Your Customers

I have one or more customers who have bought – or will buy more than $1M in goods or services from my company over the lifetime of our relationship.

Your Understanding

I know building genuine relationships worth millions to my business takes time and money, but the investment is worth it in the long run.

Your Product or Service

I offer a great product or service, but we’re a hidden gem. Most people we’d love to work with don’t know we exist.

Your Vision

I know what I want, but I lack the leadership, systems, discipline, and team to deliver on my vision.

The first step

Request a free coaching session.

We’re here to help you understand how to unlock and realize the full potential of your business – starting with a brief introductory call with a Measured in Millions Growth Director. It’s your chance to share the potential you see in your business and begin to uncover what may be holding you back.

Land + Expand

The Measured in Millions methodology is grounded in two key growth strategies: “Land” and “Expand.” The “Land” strategy focuses on developing new relationships. In contrast, the “Expand” strategy focuses on finding, starting, and nurturing new relationships within the ecosystem of the high-potential customers you already have.